
HubSpot to Zoho CRM Migration (Complete 2026 Guide + Pricing)
Introduction
Why Businesses Are Moving from HubSpot to Zoho CRM
Cost Savings (The Big One)
Better Customization
Unified Ecosystem
Step-by-Step HubSpot to Zoho CRM Migration Process
Phase 1: Pre-Migration Preparation
Audit Your Current HubSpot Data
- β€ The number and types of companies, contacts, and deals within the CRM
- β€ Custom field properties used
- β€ Pipelines and stages used within the CRM
- β€ Workflows that may need to be recreated
- β€ Take screenshots. Make notes. This becomes your blueprint.
Clean Your Data First
- β€ Remove duplicate contacts
- β€ Remove test records
- β€ Ensure consistent data formatting across similar contacts
- β€ Ensure all incomplete records created in your HubSpot system are completed
Phase 2: Export from HubSpot
Export Your Core Data
- β€ Contacts with their associated properties
- β€ Companies with their associated properties
- β€ Deals with their associated properties
- β€ Notes and Activities
- β€ Tasks
Document Your Workflows
- β€ Trigger(s)
- β€ Actions performed
- β€ Conditions and branches
Phase 3: Prepare Zoho CRM
Map Your Fields
- β€ HubSpot field name β Zoho field name
- β€ Field type (text, number, date, etc.)
- β€ Required fields in Zoho
Set Up Your Pipeline
- β€ Matching to your existing stage names
- β€ Setting the probability percentages
- β€ Configuring the required fields
Phase 4: Import to Zoho CRM
Import Contacts First
- β€ Go to Zoho CRM β Settings β Data Administration β Import
- β€ Upload your HubSpot contacts CSV
- β€ Map each column to the correct Zoho field
- β€ Run a test import with 10β20 records first
Import Companies and Deals
Migrate Notes and Activities
Phase 5: Rebuild Workflows
- β€ Lead Assignment Rules
- β€ Email Sequence
- β€ Task Creation Triggers
- β€ Status Updates
Phase 6: Testing and Validation
Verify Data Integrity
- β€ The number of records are equal (HubSpot to Zoho)
- β€ All custom fields have been filled out properly
- β€ The relationships between records are maintained
- β€ No duplicate records were created
Test Workflows
- β€ The proper sending of emails
- β€ Creation of tasks
- β€ The proper triggering of stage updates
Phase 7: Team Training and Go-Live
Train Your Team
- β€ How Zoho is set up (where to find everything in Zoho)
- β€ How to perform daily tasks in Zoho
- β€ Differences between HubSpot and Zoho
- β€ Who to contact for assistance
Go Live with Monitoring
HubSpot to Zoho CRM Migration Checklist (What to Prepare Before Migration)
Pre-Migration Tasks
- β Audit all HubSpot data (contacts, companies, deals, notes)
- β Clean up duplicate and test records
- β Create documentation of all active workflows & automations
- β Export all data from HubSpot (contacts, companies, deals, notes, and tasks)
- β Take screenshots of your current pipeline and all stages
- β List out all custom properties and what they were used for
- β Identify any integrations to be reconnected
- β Notify your team about the migration timeline
Zoho CRM Setup Tasks
- β Create custom fields in Zoho to match HubSpot
- β Create a sales pipeline and define the pipeline stages
- β Create user roles and set user permissions
- β Create a field mapping spreadsheet (HubSpot β Zoho)
- β Create email integrations
- β Create territory rules (if applicable)
Migration Execution Tasks
- β Run test import using 10β20 sample records
- β Verify test data accuracy
- β Import all contacts
- β Import all companies
- β Import all deals
- β Import notes and activities
- β Recreate workflows in Zoho
- β Create automation rules
Post-Migration Tasks
- β Confirming the total number of records in both systems are equal
- β Ensuring that every custom field is filled and accurate
- β Completing tests of all workflows with real-life use cases
- β Training team members to navigate Zoho CRM
- β Observing any issues in the first week
- β Disconnecting HubSpot integrations
- β Cancelling your HubSpot subscription (assuming all migrated data worked correctly)
HubSpot to Zoho CRM Migration Cost (Breakdown + Factors)
DIY Migration Cost
- β€ Time investment: 40β100 hours depending on data complexity
- β€ Out-of-pocket cost: $0β$500
Budget for
- β€ Employee time (most costly resource to you)
- β€ Possible data cleaning software tools
- β€ Zoho subscription if you plan on completing parallel testing
Automated HubSpot to Zoho CRM Migration Tools
- β€ Cost: $500β$2,000
- β€ Time: 10β20 hours
Several hubspot to zoho migration tool options exist:
- β€ Import2 (approx. $99β$299)
- β€ Trujay (custom price based on needs)
- β€ Data2CRM (charged by quantity of records)
Professional HubSpot to Zoho CRM Migration Services
- β€ Cost: $2,000β$10,000+
- β€ Time: 5β15 days
Hiring a hubspot to zoho crm migration expert makes sense when
- β€ 10,000+ records
- β€ Complex custom fields and relationships
- β€ Many pipelines
- β€ Extensive workflow automation
- β€ Cannot accept risk of losing any data
Professional services typically include
- β€ Full audit of your data
- β€ Development of a data mapping strategy
- β€ Cleaning of your data
- β€ Execution of the migration
- β€ Recreation of workflows
- β€ Support after migration
Factors That Increase Cost
- β€ How many records (i.e., contacts, deals, and companies)
- β€ Complexity of the custom fields
- β€ Number of workflows to recreate
- β€ Any integration requirements
- β€ Urgency of the migration timeline
- β€ Post-migration customization required
Tools & Automation Options for HubSpot to Zoho Migration
Manual Migration (CSV Method)
When to use this option:
- β€ If you have fewer than 2,000 records
- β€ If your data structure is relatively simple
- β€ If you are working within strict budget constraints
- β€ If you have employees who are comfortable with technology
Hubspot to Zoho CRM Migration Automation Tools
Import2
- β€ They will map the various fields automatically
- β€ Handle relationships
- β€ Support for contacts, companies, and deals
- β€ Costs range between approximately $99β$299 depending on the size of the export file
Trujay
- β€ Enterprise-focused
- β€ They provide custom field mapping
- β€ Support for workflow migrations
- β€ Custom pricing (typically over $500)
Data2CRM
- β€ Pay per record
- β€ Good for one-off migrations
- β€ Basic automation capabilities
- β€ Price point typically starts at $300
Professional Migration Service
What's included:
- β€ Audit every aspect of your HubSpot account
- β€ Provide a list of recommendations on what data needs to be cleaned and how
- β€ Mapping of strategic fields from HubSpot to Zoho CRM
- β€ Workflow recreation
- β€ Zoho CRM setup after migration
- β€ Train your team
- β€ Provide ongoing support
Best for:
- β€ Migrations that are more complex than what is considered typical
- β€ Data that is critical to an organizationβs mission
- β€ Teams that do not have access to technical resources
- β€ When you need it done fast and right
Which Option Should You Choose?
Go DIY if:
- β€ If you have less than 2,000 contacts
- β€ An easy-to-build pipeline
- β€ Enough time to dedicate 40+ hours
- β€ Are familiar with using spreadsheets, therefore creating a mapping spreadsheet is easy
Use automation tools if:
- β€ If you have between 2,000 and 10,000 records
- β€ Moderate level of complexity
- β€ Want to save time
- β€ Possess some technical knowledge
- β€ If you have more than 10,000 records
Hire professionals if:
- β€ 10,000+ records
- β€ Very complex workflows
- β€ The cost of data loss is too great
- β€ To have it done within 1β2 weeks
How to Migrate from HubSpot to Zoho CRM Without Losing Data
Backup Everything First
- β€ Before you touch any data, make complete backups
- β€ Export all data from HubSpot
- β€ Store exports in multiple locations
- β€ Export snapshot reports
- β€ Download workflow documentation
Map Fields Carefully
Create a detailed hubspot to zoho crm mapping guide spreadsheet
- β€ HubSpot Field β Zoho Field
- β€ First Name β First Name
- β€ Last Name β Last Name
- β€ Email β Email
- β€ Company Name β Account Name
- β€ Deal Stage β Stage
- β€ Lead Source β Lead Source
Pay special attention to:
- β€ Multi-selection fields (will need to be handled carefully)
- β€ Date formats (HubSpot date format versus Zoho date format)
- β€ Currency fields
- β€ Lookup relationships
Test with Sample Data
- β€ Import the test batch
- β€ Check to see if all the fields have been populated
- β€ Verify that the relationships between fields are preserved
- β€ Test to see if the workflows will trigger correctly
Preserve Relationships
- β€ Contacts link to correct companies
- β€ Deals link to correct contacts
- β€ Notes attach to the right records
- β€ Activities associate properly
Migrate in Phase
- β€ Transfer your contacts first
- β€ Transfer your companies second
- β€ Transfer your deals third
- β€ Transfer your notes and activities last
Verify Record Counts
- β€ The number of records in HubSpot
- β€ The number of imported records in Zoho
- β€ The number of records that failed to import
- β€ The number of duplicate records created
Handle Special Data Types
- β€ Attachments: must be downloaded from HubSpot, then uploaded manually to Zoho
- β€ Email history: may need to be forwarded or saved as notes
- β€ Custom objects: may require custom modules in Zoho
Run Parallel for a Week
- β€ You are entering new data into both systems
- β€ You have compared exports from one system with the other
- β€ You have discovered any sync issues
- β€ You have trained your team on both systems gradually, so they are prepared to use Zoho
Common Issues in HubSpot to Zoho Migration & How to Fix Them
Issue 1: Field Mapping Mismatches
The fix
- β€ Create custom fields in Zoho for unique HubSpot properties
- β€ Use picklist values, taking care to ensure the options match
- β€ Test the mapping with a small batch first
Issue 2: Lost Relationships
The fix
- β€ Import contacts first
- β€ Import companies second
- β€ Import deals last
- β€ Also, make sure to use an email address as the unique identifier for each record
- β€ Verify that the lookup fields are configured correctly
- β€ Check each imported deal links to the correct contact
Issue 3: Workflow Automation Breaks
The fix
- β€ Document all HubSpot workflows on paper before the migration
- β€ Rebuild your automation step by step
- β€ Test each automation with live scenarios
- β€ For more complex processes, utilize Zohoβs Blueprint feature
Issue 4: User Adoption Resistance
The fix
- β€ Provide training prior to go-live
- β€ Train users on what Zoho can do better than HubSpot
- β€ Create quick reference guides
- β€ Be available for questions during the first week after going live
- β€ Celebrate small wins β change management is half the battle in any CRM system switch
Issue 5: Integration Disconnections
The fix
- β€ Before beginning, list all HubSpot integrations
- β€ Research equivalent Zoho integrations
- β€ Set up the integrations in Zoho prior to your go-live date
- β€ Test each integration to ensure they work correctly
- β€ Have a backup plan for critical integrations
Issue 6: HubSpot to Zoho CRM Migration Errors During Import
The fix
- β€ Check your CSV formatting (encoding and special characters)
- β€ Try a lower batch size (example: import 500 records at a time)
- β€ Check that you have all required fields completed
- β€ Remove duplicate email addresses
- β€ Check file size limitations
HubSpot to Zoho CRM Mapping Guide (Fields + Pipelines + Workflows)
Contact/Lead Mapping
| HubSpot Field | Zoho CRM Field | Notes |
|---|---|---|
| First Name | First Name | Direct match |
| Last Name | Last Name | Direct match |
| Direct match | ||
| Phone Number | Phone | Direct match |
| Company | Account Name | Becomes lookup field |
| Lead Status | Lead Status | Create matching picklist |
| Lifecycle Stage | Lead Status or Custom | May need custom field |
| Original Source | Lead Source | Map values carefully |
Company to Account Mapping
| HubSpot Field | Zoho Field | Notes |
|---|---|---|
| Company Name | Account Name | Direct match |
| Domain | Website | Direct match |
| Industry | Industry | Check picklist values |
| Annual Revenue | Annual Revenue | Currency field |
| Number of Employees | Employees | Number field |
| Company Owner | Account Owner | User assignment |
Deal to Potential Mapping
| HubSpot Field | Zoho Field | Notes |
|---|---|---|
| Deal Name | Deal Name | Direct match |
| Deal Stage | Stage | Must match pipeline |
| Amount | Amount | Currency field |
| Close Date | Closing Date | Date format |
| Deal Owner | Deal Owner | User assignment |
| Associated Contact | Contact Name | Lookup relationship |
| Associated Company | Account Name | Lookup relationship |
Pipeline Mapping Strategy
HubSpot stages β Zoho stages:
- β€ Appointment Scheduled β Qualification
- β€ Qualified to Buy β Needs Analysis
- β€ Presentation Scheduled β Value Proposition
- β€ Decision Maker Bought-In β Proposal/Price Quote
- β€ Contract Sent β Negotiation/Review
- β€ Closed Won β Closed Won
- β€ Closed Lost β Closed Lost
Workflow Mapping
Lead Assignment:
- β€ HubSpot: Workflow with "if/then" branches
- β€ Zoho: Assignment rules + round robin
Email Sequences:
- β€ HubSpot: Sequence feature
- β€ Zoho: Email templates + scheduled actions
Task Creation:
- β€ HubSpot: Workflow actions
- β€ Zoho: Workflow rules with create task action
Deal Stage Updates:
- β€ HubSpot: Workflow automation
- β€ Zoho: Blueprint with stage transitions
Custom Property Mapping
- β€ Ensure there is a standard field in Zoho that matches
- β€ If necessary, create a custom field that provides the same functionality and matches the data type
- β€ Ensure that all picklist values are mapped accordingly
- β€ Test using sample data
- β€ Document your mappings
HubSpot to Zoho CRM Migration for Small Businesses & Agencies
HubSpot to Zoho CRM Migration for Small Business
Keep It Simple
- β€ Important contact information
- β€ All deals that are still open
- β€ Any notes made in the last 6 months
- β€ Your current sales pipeline
Budget-Friendly Approach
- β€ Self-direct using CSV files (free but time-consuming)
- β€ Using cost-effective migration tools like Import2 ($99β$299)
- β€ Hiring a consultant for 20 hours ($1,500β$3,000)
Quick Setup Priorities
- β€ Basic lead assignment
- β€ Email templates
- β€ Simple pipeline
- β€ Mobile app access
HubSpot to Zoho CRM Migration for Agencies
Multiple Pipelines
- β€ Recreate each pipeline the same as you had in HubSpot
- β€ Keep each pipelineβs stages minimal
- β€ Ensure each pipeline has its own fields
Client Reporting Requirements
- β€ Recreate all custom reports that were created for you
- β€ Dashboard setup
- β€ Client portals
- β€ Performance metrics
Team Structure Complexity
- β€ Account managers
- β€ Project teams
- β€ Department heads
- β€ Clients with limited access
Retainer vs. Project Tracking
- β€ Custom modules
- β€ Project management integration
- β€ Time tracking fields
Common Ground for Both
- β€ Clean your data; do not move poor-quality data over
- β€ Budget adequate time to ensure your team learns how to use Zoho
- β€ Test the system to ensure everything works before going live
- β€ Prepare your Zoho system for rapid growth
HubSpot to Zoho CRM Migration Timeline (How Long It Takes)
Small Migration (Under 1,000 Contacts)
- β€ Day 1: Data audit and export (4 hours)
- β€ Day 2: Zoho setup and field mapping (6 hours)
- β€ Day 3: Import and testing (4 hours)
Medium Migration (1,000-10,000 Contacts)
- β€ Days 1β2: Planning and data audit
- β€ Days 3β4: Clean data and set up Zoho
- β€ Days 5β6: Field mapping and test imports
- β€ Days 7β8: Execute the entire migration
- β€ Days 9β10: Set up workflows and testing
Large Migration (10,000+ Contacts)
- β€ Week 1: Discovery, planning, data audit, and data cleanup
- β€ Week 2: Configure Zoho, create custom fields, and conduct test migrations
- β€ Week 3: Perform a full data migration and recreate workflows
- β€ Week 4: Test, train, and run in parallel with live operations
Factors That Extend Timeline
- β€ Potential data quality issues: 3β7 additional days for data cleanup
- β€ Workflow complexity: 2β5 extra days for each complex automation
- β€ Custom objects: 3β5 additional days to create custom modules
- β€ Integration requirements: 2β3 extra days for each integration
- β€ Team training: 2β3 additional days to provide complete training
How to Speed Things Up
- β€ Hire experts: Professional services can cut the timeline by up to 50%
- β€ Clean data first: Donβt migrate low-quality or unused data
- β€ Prioritize essentials: Migrate core data first, nice-to-haves later
- β€ Run parallel: Start using Zoho before completely leaving HubSpot
Why You Need a HubSpot to Zoho CRM Migration Expert
Experience with Edge Cases
Strategic Field Mapping
- β€ Understand the sales process
- β€ Maximize Zoho CRMβs strengths
- β€ Provide a better organizational structure than the previous system
Time Savings (The Real ROI)
Quick math:
- β€ Your time invested in the transition: 60 hours Γ $100/hour = $6,000
- β€ Cost of professional services: $3,500
- β€ Net savings: $2,500 + improved results
Zero Data Loss Guarantee
- β€ Complete data backup
- β€ Validation at every step
- β€ Rollback plans if needed
- β€ Insurance against mistakes
Workflow Optimization
- β€ Blueprint for complex sales processes
- β€ Better automation triggers
- β€ More intelligent notifications
- β€ More efficient task creation and assignment
Post-Migration Support
- β€ Team training
- β€ Issue resolution
- β€ Optimization recommendations
- β€ Ongoing support
- β€ Professional services include 30β90 days of support after go-live
When DIY Makes Sense
- β€ You have fewer than 1,000 contacts
- β€ You have a simple pipeline
- β€ You do not have customized workflows
- β€ You have a tech-savvy team
- β€ You have a lot of available time
Get Professional HubSpot to Zoho CRM Migration Support
What You Get with ZoFlowX
Complete Migration Package:
- β€ Migration audit: Free of charge, including a time frame
- β€ Recommended data cleaning
- β€ Strategic field mapping
- β€ Full data migration (contacts, companies, deals, notes)
- β€ Workflow recreation and optimization through Zoho
- β€ Zoho CRM setup after migration
- β€ Team training sessions
- β€ 60 days of support following your migration
Zero Data Loss Guarantee
Fixed Pricing
Our Migration Process
- β€ Week 1: Discovery calls, data audit, and migration planning
- β€ Week 2: Zoho setup, field mapping, and test migration
- β€ Week 3: Full migration, workflow setup, and testing
- β€ Week 4: Team training, go-live, and support
Why Choose ZoFlowX?
- β€ Zoho Authorized Partner with proof of certification
- β€ 14+ years of CRM experience
- β€ Successfully migrated 200+ companies to Zoho CRM
- β€ Proven expertise in HubSpot to Zoho CRM migration
- β€ Ongoing support provided after migration
- β€ Chennai-based team serving clients worldwide
Conclusion
πFinal Thoughts
About the Author
Arul Raj
Director at ZoFlowX & Founder of Inboxist
Director at ZoFlowX (Zoho Authorized Partner) and Founder of Inboxist (Klaviyo Silver Partner), specializing in Email Marketing, Deliverability, Marketing Automation, and CRM with 14+ years of experience.


